About
I run my businesses with an AI executive board. The AI CFO is one seat of it.
I'm Diego Reis. Over 20+ years I've built and run companies across events, SaaS and digital products. Somewhere along the way I got tired of making important financial decisions on instinct, so I built a system that forces structure into every one of them.

Why it exists
A fractional CFO is out of reach for most founders. Structure shouldn't be.
A fractional CFO costs around €2,000 a month. Most founders never get one, and end up deciding alone instead — on pricing, hiring and investments that deserve a second opinion. The AI CFO packages the questions a real CFO would ask into a system you can run yourself, on your own numbers, any time you need it.
Who it's for
Built for people who decide with real money on the line.
- Founders making six-figure decisions without a finance team
- Operators who want a second opinion before committing money
- Agencies, SaaS and e-commerce businesses that need clearer margins